As owners of Physical Therapy practices, we deal not only
with the stress of running a business but also the intensity of helping
patients in pain. Managing a patient’s pain is often the driving force that led
most of us to join the physical therapy community in the first place: to spend
our lives helping others in a deep and vital way.
But diagnosing your patients with great accuracy can be
daunting. Did you know that for shoulder pain, an issue that millions of
Americans face daily, the traditional manner of diagnosing patients by physical
therapists has an efficiency rate of about 34%?
At Hands-On Diagnostics (HODS) we can help solve many issues
for your physical therapy practice and your patients. Studies show diagnostic
testing results used by physical therapists led to modifications of patient’s
treatment plans in 62% of patients and resulted in achieving much better
Read about our successful new model for physical therapy
practices in our article here.
The Revolution of Physical Therapy – A Message from the Hands-On Diagnostics Board of Directors
By Dr. Dimtrios Kostopoulos, Dr. Kostas Rizopoulos and Craig Ferreria
Constant improvement is one of the fundamental foundations
we have as the Board for Hands-On Diagnostics. If there are any constants that
we can assure you of in our organization, it is that of a constant quest for
improvement. Our aim is to create true professional autonomy for the private
practice physical therapist and the way we’ll get to that is through constant
improvement, innovation and leverage.
As a relatively young franchising company pioneering a
brand-new paradigm into the physical therapy world, we are constantly
innovating and thinking of new and better ways for our franchise partners to
truly be successful. Our desire is to equip their practice for providing topnotch
care to their patients while being able to generate as much revenue as
Whether it be constantly improving our weekly mentorship
webinars, exploring the best methods and techniques for diagnostic testing or
creating world-class training events, we are creating a culture of excellence
Right next to constant improvement, is establishing the
foundation for tremendous leverage. Growing at our current rate enrolling new
partners and opening new territories across the country, we are building an
organization that will have tremendous leverage. And that leverage directly
benefits you, our franchise partners.
Such leverage has already been demonstrated by striking
nationwide exclusive contracts with some of the top Worker’s Compensation
carriers, reversing to our favor insurance company policies, achieving huge
price breaks for equipment, supplies and lots more.
As we continue opening HODS participating facilities around
the country, we are building towards optimal leverage that will allow us to
approach large insurance carriers and get exclusive reimbursement rates to HODS
providers. The effects of further such acknowledgements would significantly
boost the value of your franchise on multiple levels.
Concerning innovation, we recently provided one of our
greatest achievements thus far as an organization– the Hands- On Diagnostics
MSKUS Fellowship. It’s the first of its kind in the entire world. If you sit
back and consider how big that is, it should make each and every one of our
partners extremely proud because the results are so multi-faceted. From what it
means for your franchise, your team of professionals, and your leverage for
hiring new talent.
This fellowship provides an even greater level of credibility
for Hands-On Diagnostics when dealing with insurance companies, other
PT-related organizations and even for prospective franchise partners. And like
all of our initiatives at Hands-On Diagnostics, it’s only going to continually
get better and better over time.
We’re looking forward to the first group of participants we
can award with our patent-pending recognition as “FMSK”– a fellow of MSKUS. You
can read more about the HODS Fellowship in this issue to learn more about it.
In addition to these leverageable initiatives we’re
developing for HODS, we are working on several more we wanted to touch on.
For one, we are launching a brand-new nationwide marketing
campaign that will give your practice even more exposure and preeminence in
your territory. At this phase of our company’s growth, we’ve done a pretty good
job making PTs aware of the potential and possibilities diagnostic testing can
provide for their practice. Now, we want to make the public aware that there’s
a better, more accurate and advanced way to recover–and that’s diagnostic
testing… only with a HODS approved facility
Imagine for a moment, patients asking their physicians for
referrals to a PT that uses the advanced technology provided exclusively by our
HODS partners. How awesome would that be? We’ll be creating a demand for
diagnostic testing from the consumer-side making us the leading choice for
What would this mean for our partners? It would mean more
new patients for your practice. But those new patients aren’t just limited to
utilizing diagnostics, but they’ll take advantage of all the other services you
offer. It also means more potential referral sources from physicians that you
possibly have been unable to access. It also means the chance for more
partnerships and collaborations to further expand the diagnostic testing
capability of your practice.
Leverage is what we’re really looking to capitalize upon for the
organization in the upcoming year and we are on pace for big results.
Pioneering in the diagnostic field as we are inevitably comes with it a few
bumps and bruises, but we’re here for the ride. Hands-On Diagnostics is
committed to creating an environment for private practice owners to thrive and
have autonomy in their profession, but also in creating the life they envision
for themselves. We’re extremely excited at what the future holds.
If you would like to grab a free issue of the entire digital
magazine visit this site: PTMadeEasy.com
If you would like a free physical copy of the magazine click here: http://ptmadeeasy.com/magazine-offer/
Here’s To Your Continued Success,
PS If you would like to offer patients a much more accurate diagnosis while dramatically increasing your revenues, schedule a free strategy session: